How I Run My Online Business

May 12, 2010 by Herschyf16 · 13 Comments 


(This is a large HD File so give a few seconds to buffer)

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This video was shot back in March at a live event we attended in Breckenridge, Colorado. As a favor to my friends Hollis and Marc of HC Consulting, their attendees received 75 minutes of 100% pure content.  I literally had nothing to sell right after my presentation, it was all about giving back, and helping their clients and customers build and grow their own business.

The reception I received by the attendees was amazing. While everyone loved it, the majority were ecstatic that I covered the post sale part of the Cash Flow Funnel, you know the nuts and bolts of running a basic membership site, customer support, etc. and I think you’ll be too.

Now remember this is my entire funnel in just over an hour so I can’t cover everything you’ll run into or need to do, but I’m sure you’ll enjoy it, pull some great ideas for your own business, and incorporate what works for you. Our 8 week Cash Flow Funnel Course is currently closed so unless you’re already a member take this as an overview of the types of online courses I put together for when or if we reopen the doors again in the future.

Until Next Time…

Enjoy,
Herschy

P.S. I may say a candid word or two in the video, but nothing that isn’t already on prime time TV nowadays. Just wanted to make sure you’re aware in case the kiddos are running around in the background.

P.P.S. – If you liked the video please Retweet, Digg, Ect…to pass on the content. The buttons are right below the video to pick your favorite sharing option and take about 3 seconds to share the Good Karma. ;)

New FTC Ruling, Are You Ready?

November 11, 2009 by Herschyf16 · Leave a Comment 

If you sell anything or ever plan on making money online you need to spend the five minutes to watch this video.

You’ll be glad you did…

- Herschy

P.S. Denise’s credentials are amazing, check it out!




Shield My Business

How to create raving fans (despite technology hiccups)

October 8, 2009 by Herschyf16 · 4 Comments 

Instant feedback from our 1st Cash Flow Funnel Webinar

Instant feedback from our 1st Cash Flow Funnel Webinar


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Like servers crashing on launch day, Murphy’s Law is almost always in effect when you have an important webinar. Luckily, we survived and actually made the best of our overview of the Cash Flow Funnel (despite Tony sounding mysteriously similar to Alvin the Chipmunk — to me at least…everyone else seemed to hear him just fine, but it was hard not laughing when he chimed in).

What’s cool is that we knew we had some great content to deliver, and amidst all of the hyped up fluff that’s selling like hot cakes these days, our members immediately recognized the value as we gave the overview of the course.

So, how did we get the instantaneous raving feedback above?  Well, first of all we’re delivering the goods in this course.  It’s not about a single, trendy tactic or the latest fad all dressed up as a full blown course….we’re talking about an all out, strategic gameplan and action steps for building a real and sustainable business.

Secondly, we’re making it interactive.  We surveyed our members and opened up the webinar for Q&A for a significant portion of the time…and answered every single question.  Beyond that our members are now conversing in the Cash Flow Funnel member’s area and we’re listening.

It’s really a simple formula:

  1. Ask them what they want
  2. Listen to what they have to say
  3. Answer them by providing the information or solution they need

This way, you’re always giving your customers what they want!  They’re happy and so are you.  It’s a win-win.

Not exactly Earth-shattering stuff, but it’s kinda remarkable how few marketers actually follow through with this formula.

I encourage you to try it…from early indications, both you and your customers will like it!

Herschy

P.S.  Since we did an overview this week, we’re actually going to keep the Cash Flow Funnel open to new registrants for a few more days.  Get in now…we may never do a course like this again.

Are you a Purple Cow?

September 19, 2009 by Herschyf16 · 10 Comments 

If you know who Seth Godin is, you know he talks about being a Purple Cow and being different in your market, business, etc.

I’m going to refer to this analogy here , and I want you to pay close attention and think about where you are in
life, online marketing, and building your business empire.

Unfortunately, the majority of people in online marketing spend thousands and never see a positive return on
their marketing investment. This could be for one of several reasons.

They Never Take Action

Buy Bad Products

No Accountability

Don’t treat Online Marketing as a Business

Don’t Receive the right guidance

I’ll get to that list in a minute, but back to the Purple Cow thing…

In the next few months you’ll experience the height of the “Launch Season” in internet marketing.

With all of these launches going on it’s easy to read emails all day and watch great prelaunch content and do NOTHING but spend more money and see no return. I’m guilty as well.

It’s time to do something different, like Make Money first and play later.

Think about that for a second….

No, seriously, think for a second……will you be a purple cow?

Ok, you’re next question is probably how am I going to get that done? And what are you trying to sell me
Herschy?

Here’s the deal. I’m going to walk with you through the entire process and force you to succeed.

That’s right…Force You to Succeed.

I’m tired of reading the blog and seeing great people struggle and I have a purple cow heart. I am going
to make you change and build upon your current status.

—————————
It’s not your fault
—————————

See with all the flashy launches and stuff going on even I get enamored ( personally in the last 60 days) helping
others make more money than me by participating in product launches, winning cool little prizes that are worth
$500-$5000, and not building my own business.

And as a consumer watching stuff all day and not taking positive steps to make even more money than I did last month.

That Stops Right Now! For both of us.

Over the next 2 months we are going to make a difference together in our lives and online businesses and end this year with a huge bang.

How? With an intense, no holds barred, battle tested and proven marketing system.

———————————
Not just another product

———————————

While you’ll see a ton of great new and bonus content that’s not what you should be excited for.

See there are plenty of great products and even some shady new ones available every week.

Together were going to become Purple Cows, take action, and succeed with my proven Cash Flow Funnel system.

I’m going to give and show you how I’m building not 1 but 2 Real World business examples Live over the next 8 weeks.

This is a no holds barred and interactive course, every aspect will be documented and given to you.

Nothing held back….and I mean nothing.

That’s right, this isn’t your usual course. It’s a virtual online marketing workshop. If we run into a problem, you’ll see my adjustments.

If I succeed in making money quickly, you’ll see EXACTLY how I do it and can put the same plan right into action yourself.

It’s like Copy/Paste money delivered every week. No Hype…Just what works

And these webinars won’t be one sided…

The first portion will cover weekly content, what actions steps were accomplished, successes and failures of the week, and any adjustments made.

Next you’ll have a raw and uncut over the shoulder view as we work and implement the new strategies covered in the first section.

Then YOU get to take the controls. That’s right, after all I am an ex-instructor pilot. So consider this a demo-do approach.

I’ll show you what to do, then I’ll open each week’s training up to work with you personally to get your business on the
fast track.

Finally, Everyone will walk away a weekly set of action steps to follow and be held accountable for. Giving you added motivation to follow through and succeed.

This is the closest most clients will ever be to working on a project with me. It’s a true blueprint for success.

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Build an Empire

———————–

That may have been a bit more “pitchy” than I wanted but you get the idea. This is a brand new and truly personal approach.

Now, while I make Affiliate Marketing one of my businesses, many see it as part time or just a hobby.

I’ll fix that.

While we may cover some affiliate marketing, I’m taking 2 online businesses and starting from the ground up. That’s right, I won’t be sending emails to offers and hoping I make the same revenue next month.

We’ll be taking real business models and turning them into 5, 6 and eventually 7 figure businesses while revealing
every facet.

The best part is that you’ll see 3 different levels of the Cash Flow Funnel that are fully applicable to any online
business. Ensuring a successful model for everyone.

Now, this all sounds great but if you don’t have the right guidance you’ll never succeed.

The weekly webinars and recordings will fix this and several other potential barriers to success…

They’ll provide:

  • Motivation
  • Accountability
  • A weekly plan
  • Structure
  • Action Steps

— and —

The Guidance for Guaranteed Success.

Guaranteed Success?

Yeah, I said it. I have been building this funnel system and refining it for almost 2 years now and I know that if you just follow directions you’ll easily see a return on your investment that is not only quick, but growing.

So how much would you expect this to cost?

Well, I could easily hold a 3 day seminar, not release all of this information, and sell out at several thousand dollars a seat.

Lucrative, but not where my hearts at.

I know how bad it may be right now and that wallets are tightening. My problem, I want to genuinely help everyone.

So I’ve done something that makes guaranteed success accessible for everyone.

I just did the math real quick in my head as I sit on yet another flight on JetBlue this month, and it works out to be less than $3 per hour for just the video content.

That’s Insane, and won’t last long.

And as a matter of fact, I’m sure when you watch the video you’ll be amazed at the offer.

I tried to make it as irresistible of an offer as humanly possible and remove all of the barriers.

If you want growth and success, I’ve given you the chance.

It’s as simple as watching the video and making the choice to make a difference.

http://www.CashFlowFunnel.com

—————-
Best Part
—————-

Oh yeah, I need to mention this real quick and then I’ll wrap this up.

I’ve timed the training perfectly so that as it gets colder outside, closer to the holiday season, and as you approach your goals, you’ll start the holiday season happy, motivated, successful and ready to enjoy the fruits of your labor.

Now it’s time to decide. Will you join me as a Purple Cow?

http://www.CashFlowFunnel.com

I think I already know your decision :) Enjoy the video and I’ll see you on the first webinar.

Herschy

P.S. This will be available for a very limited time so make sure you watch the video without delay.

Don’t Have to be a Guru to Get it Right

September 9, 2009 by Herschyf16 · 10 Comments 


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Too often Internet Marketing newbies unintentionally sabotage themselves by making things more complex than they really are.  With some understanding, the the right game plan and some action almost ALWAYS follows results.  So why is it that newbies tend to fall off the tracks?  I’m going to get to that later.  For now, I wanted to introduce the guy I’ve been marketing to the entire time — literally — and is someone you’ll want to consider modeling.

As an instructor, one of the biggest joys is seeing a student flourish.  Not only is it awesome to see someone’s confidence and lifestyle change for the better, but (selfishly, I guess) it feels good knowing that I was able to connect the dots and make sense of things for someone.  And when I know that the person I’m working with is genuinely working hard, has a the right game and is taking action, it’s great to see a good guy succeed.

The student I’m talking about is Gus Cawley.  Gus had been a Quick Video Marketing client and had also gone through our intensive Wingman Webinar series.  I recently had the absolute pleasure of meeting with him in person at a seminar, and I got a chance to hear how he had taken what he’d learned and just stepped out and made things happen for himself.

Turns out that it couldn’t have happened to a nicer guy!  In fact, as a result of us meeting, I’m happy to be working with him to better develop his funnel and improve his business.  I thought he was a fascinating story of how you have a choice to make this stuff complex…or, like Gus, pretty straightforward.

I hope you find this interview inspiring…

Herschy

P.S. I look forward to hearing your thoughts on where You are at and what we can do to help make Your Personal Success Story a Reality….and believe me, we’re listening :)

Simply click the Comment link on the top or bottom of this blog.

Customer Dating Using Videos

September 27, 2008 by Herschyf16 · 1 Comment 


Hexatrack and discussed the video pre-sell technique and their use of a video sales page.

Larry brought up an amazing point of engaging the viewer in this video and how they drove opt ins to an astounding 44%.

We also discuss a really sneaky dating technique that we’ve brought into the video marketing world. It’s a cool way to bond with your viewer and take them on a journey feeling closer to you and more likely to buy.

-Herschy

Drastically Increase Your Opt Ins

September 24, 2008 by Herschyf16 · Leave a Comment 

Mind Movies phenomenon to discuss how he used video to interact with his members, but something incredible came out of our conversation. Ryan has created relationships, sales, and even molded his life using video. While our interview was shot prior to their product release I don’t believe it is currently on the market at this time.

Watch Ryan and I discuss how he changed his life using video and how he continues to relate and bond with prospects and members. While his team expanded their marketing strategies vastly over the past year, the initial viral wave of Mind Movies was created by word of mouth and YouTube marketing.

For their new product launch video was the primary marketing medium as well. Why? Because affiliates love sending videos, their list loves to watch them, they convert at higher percentages, and they add a personal touch.

While watching the video I was stunned as this thought ran through my mind…

Did Ryan just say 40%?

Amazing! By just giving away some free stuff and having a cool video, their opt in pages converted at a stunning 40% average. If you are wondering what a normal opt in rate for a squeeze page is you can divide 40% by 2 or even 3 and it would still be pretty high.

See You in the Next Video,

-Herschy