How to create raving fans (despite technology hiccups)
October 8, 2009 by Herschyf16 · 4 Comments
Like servers crashing on launch day, Murphy’s Law is almost always in effect when you have an important webinar. Luckily, we survived and actually made the best of our overview of the Cash Flow Funnel (despite Tony sounding mysteriously similar to Alvin the Chipmunk — to me at least…everyone else seemed to hear him just fine, but it was hard not laughing when he chimed in).
What’s cool is that we knew we had some great content to deliver, and amidst all of the hyped up fluff that’s selling like hot cakes these days, our members immediately recognized the value as we gave the overview of the course.
So, how did we get the instantaneous raving feedback above? Well, first of all we’re delivering the goods in this course. It’s not about a single, trendy tactic or the latest fad all dressed up as a full blown course….we’re talking about an all out, strategic gameplan and action steps for building a real and sustainable business.
Secondly, we’re making it interactive. We surveyed our members and opened up the webinar for Q&A for a significant portion of the time…and answered every single question. Beyond that our members are now conversing in the Cash Flow Funnel member’s area and we’re listening.
It’s really a simple formula:
- Ask them what they want
- Listen to what they have to say
- Answer them by providing the information or solution they need
This way, you’re always giving your customers what they want! They’re happy and so are you. It’s a win-win.
Not exactly Earth-shattering stuff, but it’s kinda remarkable how few marketers actually follow through with this formula.
I encourage you to try it…from early indications, both you and your customers will like it!
Herschy
P.S. Since we did an overview this week, we’re actually going to keep the Cash Flow Funnel open to new registrants for a few more days. Get in now…we may never do a course like this again.


